ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Predatory Pricing or Predatory Behaviour?

Reliance Jio

Reliance Jio is disrupting the working of India's telecommunications industry by taking on incumbents like Bharti Airtel, Idea Cellular and Vodafone which together control almost three-fourths of the market for mobile voice and data services. Although some of its services are "free," RJio's pricing may not be considered predatory even if its behaviour certainly is.



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