ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Climate Change as Meme

The ideas and concepts which make up climate change can be viewed through the theory of meme, as developed by Richard Dawkins. This helps us understand how these ideas emerged from the scientific discourse and have permeated social life and action, being transmitted and transformed in this act. A better recognition of how these memes function will help us understand the manner in which climate change is perceived and acted upon.



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