ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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Sports for a Few

The competitive frenzy for winning in sports has been fuelled by aggressive marketing. Together they ensure that while a minority is trained with superlative sports facilities, the majority is deprived of even basic amenities to play and breathe fresh air. In India, market forces have pampered cricket while harming all other games in the process.

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