ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Soccer Ball Production for Nike in Pakistan

This paper looks at how Nike's soccer ball suppliers (previous and current) in Sialkot (Pakistan) fare in relation to the company's code of ethics. While minimum required working conditions are implemented, the criteria for social and environmental compliance are not met with. The multinational's decision to withdraw orders from the previous supplier ostensibly due to allegations of child labour and unauthorised subcontracting hit large sections of the workforce, especially rural, low-skilled and female workers. Is it fair for multinationals to cut and run in such cases or should they find a solution to save thousands of livelihoods?

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