INDIAN LANGUAGES NEWSPAPERS 4-Telugu Ingredients of Growth and Failure

The story of Andhra Patrika, the newspaper of the nationalist movement in the Telugu-speaking region, which closed down in 1991, and the growth of Eenadu which is generally accepted to have transformed Telugu journalism illustrate two insistent themes in Indian languages newspaper history: that newspapers and capitalism are inseparable and newspapers must have local roots to survive, [Spreading across India after the end of the "emergency" in 1977, technological change in the form of the personal computer and offset press revolutionised the newspaper industry. The circulation of daily newspapers in all languages trebled between 1976 and 1992 -from 9.3 million to 28.1 million and the dailies-per-thousand people ratio doubled -from 15 daily newspapers per 1,000 people to 32