ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Economics and Strategic Management-Two Cultures, Two Paradigms

Two Cultures, Two Paradigms? K R S Murthy J Ramachandran Deepak K Sinha This paper argues that the two disciplines, economics and strategic management represent two distinct research cultures informed by two different paradigms but with a common boundary which allows exchange of findings through translation. SM provides the nano-foundations of micro-economics, and the accumulation of empirical facts in SM will influence the direction of research in economics in future.

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