ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Vee Kay Fibres

introduction of better product-mix, emphasis on higher value added products and applying various cost reduction techniques, E MERCK (INDIA) Rise in Sales E MERCK (INDlA)'s net sales increased by 27 per cent to reach Rs 64.80 crore during the year ended March 31, 1990. There was an increase of similar magnitude in operating profit too which increased from Rs 5.16 crore to Rs 6.53 crore. In view of a lower tax provision, the' company could report a 56 per cent increase in net profit from Rs 1.99 crore to Rs 3.11 crore despite the fact that the expenses- to-sales ratio had worsened nominally latest year. According to the directors, the

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