ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846
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Relevance of Five Per Cent Rule

November 16, 1968 cumstances, consumer preferences have come out in the open, Thus, while Telco still produces to full capacity, demand for Premier's and Hindustan's trucks has almost Vanished, leading to closure of their truck divisions for some time. Both companies are now making strenuous efforts to promote 'new' trucks. Unfortunately, it is easier to lose a reputation than to gain one.

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