ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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MICO, Indo Gulf Fertilisers, Micro Inks

MICO Riding the Auto Boom MICO, a subsidiary of Robert Bosch GmbH, Germany, is the market leader in automotive spark plugs and diesel fuel injection equipment in India. It also produces industrial equipment, autoelectricals, gear pumps for tractors, electric power tools, packaging machines, security systems and automobile car multimedia system. Forty per cent of the company

Marico, Rashtriya Chemicals and Fertilisers, EIH

MARICO Glowing Year Marico has been one of the largest traditional players in the fast moving consumer goods category with a range of products that encompasses coconut oil, value added hair oil, anti-lice treatment/ oil, refined edible oil, fabric starch and processed food. The company is better known by the popular brands like Parachute for hair oil, Medikar for anti-lice treatment, and Safolla and Sweeker in refined edible oil. The company made its transition from being a producer of branded products to that of branded services in 2002-03. The new diversification has been in the area of skin care products and services. According to the company, skin care services is an evolving industry comprising traditional beauty salons to modern aesthetics services with or without the support of cosmetic dermatology. The skin care services industry is marked by high fragmentation with regional players and absence of any significant corporate service providers. Marico wants to create a differentiation as a corporate service provider offering safe, efficacious skin care services backed by medical procedures and technology. To carry out this new business, a subsidiary Kaya Aesthetics was formed during the year under review which is taking over the management of the skin care clinics. It acquired controlling stakes in a US company owning the Sundari brand of ayurvedic skin care products, which was initially a joint venture between the company and Sundary LLC. Sundari LLC competes in the US with other players in the ayurvedic skin care market. The acquisition route has given an already existing business in one of the most developed country and the company is now looking forward to expand Sundari

National Aluminium Company, Adani Exports, Gujarat Alkalis and Chemicals

NATIONAL ALUMINIUM COMPANY Expansion Drive The public sector aluminium behemoth National Aluminium Company (Nalco) is on an expansion drive awaiting approval from the government for the planned second phase of investments. The central government earlier had chalked out a plan for disinvesting Nalco to bring down its holding in the aluminium major from 87.15 per cent to 26 per cent, after factoring a 2 per cent reservation for employees. Now, with the stalling of the disinvestments proceedings, the company wants to go ahead with its expansion programme. The previous phase of expansion was accomplished during 2002 increasing aluminium smelter capacity by 1.15 lakh tonne per annum (tpa) and adding two 120 MW each captive power plants. During this round of expansion, the company intends to invest a total of Rs 4,000 crore, of which Rs 1,200 crore will be utilised to further expand alumina refinery capacity by 5.25 lakh tonne per annum. This will increase the total capacity of alumina refinery at Damonjodi in Orissa to 21 lakh tonnes. The remaining amount will be utilised to further increase the aluminium smelter capacity at its Angul plant in Orissa from 3,45,000 tonne to 4,60,000 tonne, expansion of bauxite mines from 48 lakh tonnes to 63 lakh tonnes and addition of two more captive power plants of 120 MW each. This will increase Nalco

Tata Motors, Micro Inks, Mahavir Spinning Mills

TATA MOTORS Going Global Tata Motors is on its way to being a global automobile manufacturer like General Motors, Toyota Motors and others. The company has recently changed its name from Tata Engineering and Locomotive Company Limited to reflect its core business of design, development and marketing of automobiles. The company made its first mark on a major international market with its passenger car,

Aurobindo Pharma,Crompton Greaves, Hindalco Industries

AUROBINDO PHARMA Profits on Generics Aurobindo Pharma is a major producer of bulk drugs or active pharmaceutical ingredients (API) and drug intermediates and is a leader in semi-synthetic penicillins and cephalosporins. The company, which derives almost half of its revenues through exports, has intensified its export orientation to adapt itself and capture the emerging opportunities in the changing global pharmaceutical arena.

Ballarpur Industries, Mahindra and Mahindra, Moser Baer

BALLARPUR INDUSTRIES Successful Consolidation The Thapar group controlled Ballarpur Industries (BILT), the largest paper company in the country, is continuing its drive towards consolidation. The strategy is to maintain its market leadership and move up the value chain in congruence with the increasing demand for value added products. BILT is focused on the writing and printing segments of the paper industry with the firm view that in a developing country like ours, maximum growth will be in this area. The company had a favourable year during 2002-03 with sales touching Rs 2115.8 crore as compared to Rs 1,537.9 crore in the previous year.

Ispat Industries, Zauari Industries, Finolex Cables

ISPAT INDUSTRIES Forging Ahead Ispat Industries, after years of dismal performance, is making a strong comeback booking profits during the year under review. The company recorded a 64 per cent increase in net sales from Rs 1,756 crore during 2001-02 to Rs 2,880 crore in 2002-03. It fully capitalised on the available export opportunities and increased its export earnings to Rs 799 crore as against Rs 201 crore in the previous year. Exports accounted for 30 per cent of its turnover during 2002-03, as against 10 per cent in 2001-02. With the current rally in demand for steel expected to remain firm, the company is ramping up its production activities and aggressively looking forward to maximise its turnover by focusing on exports.

Britannia, Novartis India, Mangalore Chemicals and Fertilisers

BRITANNIA Baking a Better Biscuit Britannia transferred its dairy business effective from March 2002 to Britannia New Zealand Foods, a joint venture with Fonterra Co-operative Group, New Zealand. As a result, the financial performance of the company for the year 2002-03 is not strictly comparable with those of its previous years. Presently, the primary business segment of the company is bakery, which consists of biscuits, bread and cakes. On a comparable basis, the company has reported a net sales growth of 6 per cent and improvement in profit after tax and before exceptional items by 12 per cent as compared with that of the previous year

Tata Chemicals, Kinetic Engineering, JCT

TATA CHEMICALS Shrewd Acquisition Tata Chemicals, a major player in the chemical and fertiliser businesses, recorded a growth of 16 per cent in net sales during 2002-03 and has successfully arrested and reversed the two-year drop in sales and profits. While most of the companies in the chemical and fertiliser businesses are complaining about adverse market conditions and policies of the government, Tata Chemicals is positioning itself as a globally competitive player.

Nirma, Voltas, Engineers India

NIRMA Successful Streamlining The continuing sluggish performance of the fast moving consumer goods sector has not dampened the spirit of detergents and soaps major Nirma. Margins of the company are dependent on commodity prices, which get affected by the fluctuations based on global economic conditions. This was why the company embarked on its backward integration programme a few years back. The company, which is now self-reliant for its requirements of major raw materials like linear alkyl benzene and soda ash, is now targeting other areas of improvement. During the year under review, it increased the capacity of the soda ash plant from 4,20,000 tonne per annum (tpa) to 6,50,000 tpa resulting in lower cost of production of soda ash by around 12 per cent and thereby reaping benefits from economies of scale. The company has also been consciously following the strategy of lowering the dependence of imported raw materials. Consumption of imported raw materials, which constituted around 20 per cent in 2000-01, came down to 15 per cent in 2001-02 and has been further reduced to 14 per cent during 2002-03.

Tata Steel, BASF, Birla Corporation

TATA STEEL Towards Steel Solutions Tata Steel recorded the highest ever output, sales, revenues and profits during the financial year ended 2002-03. Buoyant recovery in demand for steel from both the global and the domestic market along with robust realisation in pricessurged profits from Rs 204.9 crore in 2001-02 to Rs 1,012.3 crore in 2002-03. Of the total increase in sales of steel by around 10 per cent, 8 per cent was accounted for by the increase in exports, particularly, because of the increasing demand from China. The strategy of continuously improving its product-mix is also part of the company


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