@Article {
	Title 				= {GODREJ SOAPS-Rise in Sales},
	Author 				= {},
	Journal 			= {Economic and Political Weekly},
	Year 				   = { 1988},
	Month 				= {01},
	Number 				= { Issue No. 40},
	Volume 				= {Vol. 23},
	Publisher 			= {Economic and Political Weekly},
	Type 				= {Journal}
  }