This study of three each of India's highest circulated English and Hindi dailies finds that they devote only a minuscule proportion of their total coverage (about 2%) to rural India's issues, crises and anxieties. Even this low count could be misleading because most rural news is not about the farmers/villagers or about their concerns related to land, livestock, resources or farming. The content analysis of 968 news items shows that 36% of the coverage goes to issues of violence, accidents, crime or disasters. Less than 28% is about agrarian themes while 15% is about hunger, suicides, malnutrition, distress migration, displacement, or farmers' movements. The English newspapers had more coverage of rural distress than the Hindi ones. The authoritative sources quoted most often in the routine news tend to belong to the establishment.