ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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Can an Election be Tweeted to Victory?

How and why did AAP's social media campaign succeed while that of the Bharatiya Janata Party's fail? An analysis of the social media campaign of the Aam Aadmi Party in the Delhi elections.

Can An Election Be Tweeted to Victory?

An analysis of the social media campaign of the Aam Aadmi Party in the Delhi elections. How and why did AAP’social media campaign succeed while that of the Bharatiya Janata Party’s failed?

Anxieties in the Republic

The public rage following the gang rape of a young woman in Delhi last December was a transformative moment for the media. The mainstream or Old Media of print and television blended with New Media (predominantly the social networking sites) to determine the agenda as the government tried clumsily to deal with the public outcry. How far this New Media universe carries the potential for unleashing social energy and creating social chaos remains to be seen.
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