ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

Articles by Latha TummuruSubscribe to Latha Tummuru

Introduction

This special issue seeks to offer a new way of thinking about the relationship between production by handlooms and market theory. The attempt is to map the trajectory of successful handloom enterprises, locating them in the context of the growth of the handloom industry as a whole. The mapping seeks to highlight certain trends and processes that typify how handlooms work with markets and market institutions. In doing so, it also offers insights into understanding marketing practices within an artisanal mode of dispersed production.
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